Affix

Overview:

Affix was my graduation project, conceptualized as an aggregator platform to bridge the knowledge and adoption gap between traditional construction methods and precast technology. The goal was to upskill construction professionals, provide access to relevant training resources, and explore the feasibility of such a platform through real user feedback.

Research Doc -> CLICK HERE

My Role:

I designed the landing page, dashboard UI, and complete brand identity. I conducted extensive research to validate the idea, engaged with users to understand their needs, preferences, and pain points, and iteratively improved the UX based on the insights gathered.

Impact:

Affix served as a proof-of-concept that highlighted industry readiness and curiosity around precast adoption. The test website and branding helped communicate the idea effectively to users and academic reviewers alike, and the research laid a strong foundation for potential real-world development.